New York, USA – September 26, 2025, 2:43 AM EST: American rapper and singer Doja Cat has achieved a significant milestone with her fifth studio album, Vie, hitting #1 on the US iTunes chart within hours of its release today. The album, launched under Kemosabe and RCA Records, marks a return to her pop roots, blending 1980s-inspired sounds with themes of love, romance, and sex, as noted in recent previews.
.@DojaCat’s new album ‘Vie’ has reached #1 on US iTunes. pic.twitter.com/ayGp8DQCQd
— Talk of the Charts (@talkofthecharts) September 26, 2025
The striking album cover, featuring Doja Cat suspended in a wedding dress beneath a yellow parachute tangled in a tree, has sparked both admiration and debate online. Despite harsh criticism, Doja defended the artwork on X, calling it a “visceral expression” of love and integrity. Fans and critics alike are praising the lead single, “Jealous Type,” released on August 21, 2025, which set the stage for Vie’s multimedia rollout, including the interactive “Vie Hotline.”
Industry analysts suggest this early iTunes success, mirroring the 72,000 equivalent unit debut of her 2023 album Scarlet, could propel Vie to strong Billboard 200 performance, potentially exceeding 100,000 units in its first week. The album’s release coincides with heightened anticipation following Doja’s Outside Lands festival performance, where she debuted unreleased tracks.
Social media buzz, with posts from @talkofthecharts and fans like @ilovedojacat__, highlights Vie as a potential “Album of the Year” contender. However, some critics question its cohesion compared to Scarlet’s rap focus. With over 33 million equivalent album sales to her name, Doja Cat’s latest effort reinforces her status as a versatile pop auteur.
As Vie rolls out globally, its impact on charts and culture will unfold, with a world tour slated to amplify its reach in 2026.
