Los Angeles, March 11, 2025 — Miramax, the iconic film and television production company, has named Alix Jaffe as its new President of Television, according to an announcement by Deadline on X. Jaffe’s appointment signals Miramax’s commitment to expanding its television division and strengthening its presence in the competitive streaming and scripted content market.
With a proven track record in the entertainment industry, Jaffe brings extensive experience to the role. She previously served as Executive Vice President of Television at Village Roadshow Entertainment Group, where she oversaw the development of scripted content and helped build the company’s independent television business. Her earlier tenure as president of Amigos de Garcia, Greg Garcia’s production company under a deal with CBS Television Studios, further underscores her expertise in television production and strategy.
In her new position at Miramax, Jaffe will lead the television division, which has been a key part of the company since its founding in 1987. Miramax Television is known for producing shows based on its extensive film library and original concepts, and Jaffe’s leadership is expected to drive new projects that capitalize on the company’s rich catalog, including classics like Pulp Fiction and Good Will Hunting. Her appointment follows Miramax’s recent efforts to revive its family and animation divisions, indicating a broader push to diversify its content offerings.
“Alix’s invaluable experience and vision make her the ideal leader to guide Miramax Television into its next chapter,” a Miramax spokesperson said. Industry insiders view Jaffe’s hiring as a strategic move to position Miramax as a powerhouse in the television landscape, competing with major players like Netflix, Amazon, and Disney.
Jaffe’s start date and initial projects have not yet been disclosed, but her appointment has already generated buzz in Hollywood circles.
