Los Angeles, CA – March 12, 2025 – YouTuber and pop culture commentator Melanie King has reignited controversy surrounding Blake Lively’s role in the film It Ends With Us, taking to X at 18:04 UTC on Wednesday to challenge a community note disputing her criticisms of Lively’s costumes. In her post, “Community Note vs My Receipts…Blake Lively costume Change drama. Their PR bots really tried to some for me,” King shared an image—presumably evidence—countering claims that her commentary was inaccurate, while accusing “PR bots” of attempting to undermine her.
Community Note vs My Receipts…Blake Lively costume Change drama. Their PR bots really tried to some for me 😂 pic.twitter.com/T8qtgmwveY
— Melanie King (@realmelanieking) March 12, 2025
The dispute centers on Lively’s wardrobe in It Ends With Us, a 2024 film adapted from Colleen Hoover’s novel about an abusive relationship. While the movie achieved commercial success and later streamed on Netflix from December 9, 2024, its costumes, designed by Eric Daman, have drawn criticism. Some fans and critics argue that Lively’s sequined gowns and bohemian outfits clash with the film’s dark themes, creating a disconnect. Daman has defended the choices as intentional, reflecting the character Lily Bloom’s journey, but the debate persists online.
King, who previously accused Lively and her husband, Ryan Reynolds, of taking down a TikTok video criticizing Lively’s project involvement, now appears focused on the costume controversy. Her X post suggests a community note on the platform challenged her claims, prompting her to present “receipts” to back her stance. The mention of “PR bots” hints at King’s belief in a coordinated effort to silence her, adding fuel to the ongoing drama surrounding It Ends With Us.
This clash occurs amid a high-profile legal battle between Lively and the film’s director, Justin Baldoni. Lively sued Baldoni in December 2024 for sexual harassment and a smear campaign, while Baldoni countersued for defamation in January 2025. The legal feud, combined with public scrutiny over the film’s production and costumes, has kept It Ends With Us in the spotlight.
King’s post has sparked varied reactions on social media, with some supporting her critique and others questioning the community note’s validity. As the debate unfolds, it underscores the role of digital platforms in shaping entertainment discourse and the challenges of navigating celebrity controversies in the public eye.